Setting the Scene: Content Foundations Workshop

A Self-Paced Content Planning Experience

This is a guided workshop and workbook program that helps you set the foundation to plan content with clarity and confidence. Setting the Scene: Content Foundations blends strategy with simplicity so you can create sustainable, story-driven content that feels calm, intentional, and true to you.

Setting the Scene for Sustainable 

Content Planning

You've created content by yourself, or maybe even hired out some help for templates and planning but you are still struggling. 

 This isn’t because you are terrible at content creation, it’s because there is so much to do and focus on when it comes to content. Social media, podcasts, videos, newsletters, blogs… 

 And you probably are spending all of your over-thinking energy on social media (looking at your Instagram). 

 The algorithms, changes to formatting, managing Canva and being consistent with your newsletter or blog is taking up all of your time and you’re tired of it. But you need to market your business. 

Content is a powerful tool. If you aren’t ready or able to outsource your monthly content creation and are managing it yourself, you need an easy system and plan that’s strategic, but also customized for your business. 

 You need the foundations that help you fall in love with content creation and your business, without feeling overwhelmed and stuck in the daily to-do list. 

 Instead of guessing every time you go to post or a plan that you don’t feel comfortable implementing, it’s time to have guided support that’s affordable, professional and feels like diving into a great book, chapter by chapter. 

 You don’t need to create and post content on all platforms. 
You don’t need to post daily. 
 You don’t have to rely on AI to get it done.


You need to write a different story about content. 

Introducing: 

The Prologue

A Self-Paced Content Planning Experience with workshop and workbook so you can take action beyond the plan.

What's included in The Prologue

-Learn a new foundational framework for how to approach your content that is aligned to your voice and business (think: cozying up with a good book) 

-Feel like you are exhaling a deep breath when it comes to content creation 

-Create your content for the week, month or quarter in less time, but with more intention 

-Learn how to create content once and have it work for you more often 

-Understand content data and insights

-Establish a long-form content plan for your business

The foundations to create content with calm not chaos

Broken into quick chapters throughout the workshop, you'll reframe your approach to content and leave with next steps

A workbook to take action

Content plans without the action to back them up just sit as ideas. This will help you implement the steps you want to take for better content

Templates to help get you started

I'll include some Canva templates, and suggestions on what tools to use to repurpose and reuse your content. 

Hi! I'm Rebecca

 I’m a writer, speaker and content strategist and for over 16 years I’ve been helping solopreneurs like you create intentional content that’s strategic, goal-oriented and in line with their brand voice and messaging. 


 I started creating content and posting on social media for businesses before Instagram was a thing. I began as a blogger so I know the importance of long-form content and still use it as an anchor today. It’s how national publications find me, and how I’ve been able to build a business for so many years as a reputable writer who want to help business owners like you stress less about their content. And maybe not be online as much. 


 I’m a mom of two, love coffee and am a romantic. I read and write romance books (I haven’t published any - yet.) I want you to fall in love with your business through a content strategy and plan that makes you swoon.

Who is
The Prologue for?
Content Replay is for busy small business owners and solopreneurs who are overwhelmed about content creation, what to post next, how to find the time to market, and more. 

Even if you have been creating content for your business by yourself for years and know what you should post, you are struggling to show up. .

You’re frustrated, don’t want to be online all the time and prefer to sit down with your favourite book or romcom movie.

You wish you had permission to do things differently. 

This is what The Prologue workshop and workbook will help you do.

"What truly sets Rebecca apart is her willingness to educate and empower her clients. She took the time to explain the intricacies of social media marketing and provided invaluable insights into the ever-evolving world of social media. Thanks to her guidance, I not only gained a better understanding of social media but also felt more confident in implementing her suggestions."

previous client

service based business

"[Rebecca] gave tools on how to leverage blog content into social media posts, gave tips on post frequency for social media and for blogs and made it all seem manageable."

previous client

product based business

Are you ready to write a new content chapter for your business? 

Of course you are!

On-demand video workshop

Workbook to take action

Tools, templates and tips to help you implement your plans

Q and A form to submit your questions and receive answers 

The ability to breath a sigh of relief at a new, sustainable approach to content. 

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The Prologue

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  • 1xset the scene workshopC$97
    -+

All prices in CAD

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    FAQs

    What format is this offered in?

    This is a self-paced online experience. You'll have access to a workshop and workbook to help you learn the foundations of content that can be created with less stress for your business.

    How long will this take me?

    You're busy and time is limited! I completely understand. I've created the workshop to be valuable but not too long so you can still feel like you are taking action and seeing results without being overwhelmed. 

    I've been doing this for a long time and have lots of content. Do I need this?

    This isn't about making more content, it's about intentionally using what you have or creating a plan for new content that works best for your business, not someone else's. If you've been doing this for a while and feel like you are over it and content stresses you out, this can help.

    What if I need extra help?

    If you want to add on an hour of consulting where I can help you one-on-one, you can book a Content Spark with me! 

    Can I use AI for this?

    AI can be used for a lot of things in businesses, and my recommendation is that when it can help get you unstuck, or save you time in a way that works for you, it can be very helpful. But using AI isn't without issues - it can be confusing, overwhelming, and take time to learn. There are other concerns, too, so I tend not to avoid generative AI myself, 


    But, If you follow this experience and see a way to use AI in the future to help further, that could be an extra win - it's just a personal choice.  I do not include AI prompts in the learning materials. These are just my tips and advice from years of experience and I want you to answer the questions for yourself to get better clarity not only for what you share, but how you feel about it too.

    I have another question

    Send me an email (info at rebeccastanisic.com) with your question! I'm happy to help.